Primark’s ‘game changing’ £3 beauty buy gives a sun-kissed glow ‘in seconds’

Beauty buffs have been flocking to buy this affordable bronzing stick that highlights, sculpts and defines.

An image of customers with Primark shopping bags
Primark shoppers are rushing to bag this £3 bronzing stick (Image: Getty Images )

A cream bronzer is a summer makeup essential. Not only can it give that golden, sun-kissed glow, but it can also be used as a subtle contouring tool.

For the beauty buffs who maybe don’t want spend too much money on a luxury brand, Primark has entered the game with its very own PS… Crème Bronzer Stick that does everything from sculpting to highlighting.

Retailing at an affordable £3 on the fashion chain’s website, this “creamy, blendable” bronzing stick comes in a handy tube that can be conveniently popped into a handbag for any quick touch-ups on the go.

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Already hailed as a “game changer” by beauty enthusiasts on Instagram, this new summer makeup bag go-to is available to buy in three shades – coco, caramel and truffle.

Made with skin loving castor seed oil and shea butter, it can easily create a sun-kissed, just been on holiday glow. Or, when swiped across the high points of the face such as the brow and cheekbones, it can be used to create a contouring effect.

Primark's PS... Crème Bronzer Stick
This £3 beauty buys is a summer makeup must-have(Image: Primark)

Dedicated fans will not be surprised to hear that Primark’s latest beauty buy is a must-have, considering the retailer’s assortment of cosmetics and skincare has significantly increased over the years, with many of them said to be ‘dupes’ for high end brands.

Speaking of its affordable Crème Bronzer Stick, the fast-fashion giant recently shared a tutorial on how to use it on Instagram, captioning the reel: “Sun-kissed in seconds.”

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Meanwhile, in another post shared to its official Beauty Instagram account, which currently boasts 812,000 followers, many shoppers were quick to rave over the bronzer as “the best” on the market.

One delighted shopper wrote: “These are a game changer!”

A second beauty fan said: “I don’t stop raving about this.”

Another enthusiastic shopper added: “These are a game changer!”

While another Instagram user commented: “Oh my god these look insane!!”

And someone else said: “THE BEST CREME BRONZER EVER”

Since Primark’s website doesn’t offer official reviews, we have not noticed any negative feedback for the bronzing sticks. However, we would advise that, since they come in just three shades, they may not be suitable for all skin tones.

If this is the case, then there are a few alternatives on the market that offer a vast selection of shades. One is the Fenty Beauty Match Stix Contour Skinstick, available in nine shades, that is available on Lookfantastic for £18.75, down from £25.

Meanwhile, over at SpaceNK, the Rare Beauty Warm Wishes Effortless Bronzer Stick, which usually comes in eight shades, is available to buy £21.60, down from £27 – saving 20 percent off the RRP.

Shoppers can update their summer makeup with the PS… Crème Bronzer Stick for £3 from Primark now.

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