Larrie launches new men’s underwear and women’s functional bags

THROUGH paddles and trunks in a dynamic fusion of fashion and function, Malaysian lifestyle brand Larrie has launched its latest menswear and womenswear collection with a vibrant pickleball-themed celebration—spotlighting performance, comfort, and a whole new level of style expression.

The pickleball-themed event filled with exciting and sporty fun serves to highlight the launch of Larrie’s brand new innovations, particularly the performance-driven G-Tech insole for women’s shoes, introducing further steps into women’s footwear pioneering.

Elevating women’s footwear with G-Tech innovation

At the heart of Larrie’s new women’s collection is the innovative G-Tech insole, built to support modern, on-the-go lifestyles. Engineered with 3-Point Rebound technology, the insole offers enhanced shock absorption, superior comfort, and anti-bacterial protection—making it perfect for all-day wear.

Designed not just for performance but for wellness, the G-Tech insole also features a new benefit aimed at improving blood circulation, offering a holistic approach to footwear comfort for women who balance both work and play.

Sporty meets Stylish: The women’s functional bag collection

Adding to the excitement was the debut of Larrie’s sporty-chic bag collection, tailored for both everyday functionality and active adventures. Lightweight yet durable, the bags come in trendy summer-ready colours and various sizes, ideal for transitioning seamlessly from gym to brunch. Retail prices range from RM99.00 to RM129.00, making fashion-forward utility accessible to all.

A bold move for men: Underwear and more

Larrie’s new Men’s Collection introduces an exciting first for the brand—men’s underwear. Available in two streamlined designs and two colours per design, the breathable trunks are offered in five standard men sizes and are priced between RM29.90 and RM39.90 for a step into the right direction for men and their undergarment comfort.

The collection also features sporty men’s shoes in timeless tones like black, grey, and navy, combining sleek silhouettes with everyday versatility. Perfect for active routines or laid-back days, these shoes reflect Larrie’s commitment to both snug and style.

Customise your steps with “Patch Your Style”

Celebrating individuality, Larrie launched its exclusive Patch Your Style campaign. With a minimum purchase of RM100, customers can select two free embroidery patches to personalise their footwear—available only at Larrie boutiques and official events for a limited time. It’s a playful way for shoppers to leave a personal touch on every step they take.

The recent pickleball-themed launch wasn’t just a showcase of new products—it was a full-blown celebration of movement, self-expression, and stylish innovation. From cutting-edge insoles to customisable fashion and versatile everyday gear, Larrie continues to step confidently into the future of modern Malaysian fashion.

The complete collection is now available at all major department stores nationwide and online at larrieconceptstore.com and larrieshoes.com, as well as on Shopee, Lazada, and Zalora. Product prices start from RM99.00 to RM239.90.

For more details and the latest fashion tips, visit their official websites.


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