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Whether a top Premier League club or a supporter of one, even small sustainable actions “can have a lasting impact”.
The effects of climate change are being felt in many different ways and football is not immune to these.
Previous research has suggested a quarter of professional football pitches will be at risk of flooding by 2050.
While so much of fans’ focus is what is happening on the pitch, there is an increasing expectation from supporters that clubs should be doing more to reduce their impact off it.
Earth Day on 22 April provides a chance to reflect on the positive actions that are being taken by clubs to reduce their impact on the environment and help their local communities.
Newcastle United have been increasingly working towards becoming more sustainable, reducing their impact and working more with communities.
Some recent initiatives have included:
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The Magpie Mover scheme provides season ticket holders with unlimited travel on the metro, bus and ferry during home matchdays, at a cost of £25 per season;
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A waste recycling operation at St James’ Park for the women’s Tyne-Wear derby and the Premier League match against Manchester United, with a team of green ambassadors working around the Gallowgate End to promote recycling and educate fans about positive sustainable actions;
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Newcastle United and the Newcastle United Foundation recently launching a football boot donation drive to support local children while enhancing sustainability practice within the community. The initiative is designed to encourage fans to donate unwanted or pre-loved football boots, which will be rehomed by the Ashington Boot Room to ensure they are given a second life with young aspiring footballers in the North East.
Of the boot donation scheme, Newcastle United sustainability manager Helen Hughes said: “Adopting even the smallest of sustainable actions can have a lasting impact on the community.
“Through the boot drive, we aim to reduce waste by expanding the lifecycle of materials, while also providing local young players with equipment that will support their enjoyment of the game.
“We’re pleased to offer this opportunity for the Newcastle United family to support both the environment and the next generation of footballers.”
Related topics
- Newcastle United
- Football
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