Was there a moment when you knew that fashion was something you wanted to pursue?
Karin Gustafsson: “I always knew, in a way, but it was more [when I] started making clothes when I was young. That was pretty much what I did every day after school. My mom also used to make our clothes, and I remember being in fabric shops with her and getting these small strips that I could collect and make things with.”
What was fashion school at the Royal College of Art in London like?
“It was a real eye-opener. I’m not good at drawing, so I thought it would be challenging for me to become a designer, [which] was my dream. But when I [started at the college], it was not a problem because a lot of it is work on the dress stand. And, you know, it’s about how you communicate your ideas, not [about] what media [you use], so I draped a lot, and then eventually I started to draw. [But I learned that] it’s not about the drawing; it’s about the idea.”
How has COS style evolved as you’ve grown with the brand?
“One big thing is that the proportions have changed. At the beginning, they were a lot slimmer, and I think that’s really because that was what the styles of that era were. Now they’re more oversized and loose. [The brand] has always been rooted in wardrobe staples, and that has stayed the same since day one. But the biggest change is the silhouettes, really—they’re constantly evolving with time.”
发表回复